Princess Cruises is elevating its onboard beverage experience by welcoming Blake Lively's Betty Booze and Betty Buzz into its exclusive 'Love Line Premium Liquors' collection. This exciting addition brings a touch of Hollywood glamour and a commitment to quality, offering guests an array of sparkling drinks crafted with clean, uncomplicated ingredients.
A Sparkling Addition to the Love Line Premium Liquors
Founded by actor and entrepreneur Blake Lively, Betty Booze and Betty Buzz are more than just beverages—they are a celebration of flavour, quality, and authenticity. Lively created these drinks with the simple idea that beverages should be held to the same high standards as the food we eat.
By using only the freshest fruits, spices, herbs, and a touch of bubbles, these drinks deliver unmatched, unmistakably delicious flavours.
About Betty Booze and Betty Buzz
- Betty Buzz: An assortment of premium, gluten-free, non-alcoholic sparkling sodas and mixers made from clean ingredients. Perfect on their own or as a mixer in your favourite cocktails.
- Betty Booze: A line of premium, low-alcohol-by-volume (ABV) ready-to-drink canned cocktails. These beverages offer a lighter alternative without compromising on taste.
Enhancing the Onboard Experience
Rolling out across all 16 ships in the Princess fleet over the next several months, guests will soon be able to enjoy a wide variety of Betty Booze and Betty Buzz beverages. These drinks will be included in the Princess Plus and Princess Premier packages, providing even more value to guests.
Available Flavours
Guests can look forward to sipping on the following delightful options:
- Betty Booze Sparkling Bourbon with Peach Honey Mint
- Betty Booze Sparkling Tequila with Lime Shiso
- Betty Booze Sparkling Tequila with Smoky Pineapple
- Betty Buzz Sparkling Lemon Lime
- Betty Buzz Meyer Lemon
- Betty Buzz Sparkling Grapefruit
- Betty Buzz Ginger Beer
Aligning with Modern Lifestyles
John Padgett, president of Princess Cruises, expressed enthusiasm about the partnership: "Blake's commitment to delivering high-quality drinks with the cleanest ingredients matches our passion for providing our guests with the highest quality experiences grounded in passion, creativity, and authenticity." He added that the addition of Betty Booze and Betty Buzz expands drink options to better serve modern, healthy, and active lifestyle preferences.
Impressive Highlights of the Brands
Betty Buzz Achievements
- Garnered over 3 billion media impressions year-to-date, featured in publications like Vogue, Variety, and Forbes.
- Achieved over 7 million social impressions year-to-date.
- Ranked as a Top 10 following in the soft drinks category.
- Secured the #3 spot on Amazon's best sellers in soft drinks during July 2024 Prime Day.
- Received more than 60 industry awards since launch.
- Available nationally in over 8,000 accounts.
Betty Booze Accolades
- Accumulated over 7 billion media impressions year-to-date, with features in Rolling Stone, InStyle, and CNN.
- Achieved more than 70 million social impressions.
- Ranked as a Top 10 ready-to-drink (RTD) beverage at Total Wine & More.
- Earned 12 industry awards and counting.
- Available nationally in over 6,000 accounts.
- Collaborated with world-renowned culinary tastemakers, including Chef Daniel Boulud and pastry chef Cédric Grolet.
Expanding the Love Line Premium Liquors Collection
Betty Booze and Betty Buzz join an impressive roster of renowned celebrities in Princess Cruises' 'Love Line Premium Liquors' collection, which includes:
- Pantalones Organic Tequila by Camila and Matthew McConaughey.
- Sláinte Irish Whiskey by Liev Schreiber.
- Voli 305 Vodka by Pitbull.
- Melarosa Wines (Sauvignon Blanc, Red Blend, and Cabernet Sauvignon) by Jason Aldean.
- Love Prosecco by artist Romero Britto.
This curated collection reflects Princess Cruises' dedication to offering guests exclusive and high-quality beverage options that enhance their overall cruising experience.
A Commitment to Quality and Guest Satisfaction
By incorporating Betty Booze and Betty Buzz into their offerings, Princess Cruises demonstrates a commitment to aligning with brands that prioritise quality, authenticity, and guest satisfaction. These beverages not only provide delicious options but also cater to guests seeking healthier and more mindful choices.
Guests can now look forward to enjoying these refreshing drinks while taking in the breathtaking ocean views, making their cruise experience even more memorable.
Plan Your Next Cruise with Enhanced Beverage Options
At S.W. Black Travel, we're excited to share the latest enhancements to Princess Cruises' onboard experience with our clients. Whether you're a fan of Blake Lively's creations or eager to try something new, these additions offer yet another reason to book your next cruise.
Book a call with a travel adviser today to learn more about Princess Cruises' itineraries and to secure your spot on an upcoming voyage. Our dedicated travel consultants are here to assist you in planning every detail of your holiday, ensuring a seamless and enjoyable experience.
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